Monday, October 27, 2014

Smithsonian Magazine

Ok, so today I want to share with you one of the most fun and fascinating assignments I have done this year. On the stands this November you can find an image we created for Smithsonian Magazine. The assignment was to create a composite image of two scientists who work on brain research at MIT. The art director wanted us to craft an image that depicted the scientists manipulating a brain and pretty much gave us free rein on what we could produce, so we decided to have some fun with it.

A composite images of two scientists, Dr. Xu and Steve Ramirez, reach into and manipulating a glowing virtual brain .
This is the original image we submitted.

Dr. Xu and doctoral student Steve Ramirez have been conducting research related to memory. It almost seems like something from a science fiction movie. Their research focuses on implanting memories that are not there. Scary right? But the motivation driving these scientists is benign. As the magazine states, "Their research has launched a new era in memory research and can someday lead to new treatments for medical and psychiatric afflictions such as depression, post traumatic stress disorder and Alzheimer's disease".

They conducted tests on mice that showed the mice reacting to situations in a way they would have if they had lived the experience before. They placed a mouse in a box and instead of sniffing around as it normally would, the mouse froze in terror, recalling the experience of receiving a foot shock in the same box. The thing is, the memory was fictitious; the mouse had never received an electric shock in the box before. Rather, it was reacting to a false memory implanted by the scientists. Not only were they able to identify the brain cells involved but they could also manipulate those cells in order to create a whole new fictitious memory. There are certainly a lot of ethical questions when it comes to this kind of scientific advancement. You can read more about it in the November issue of Smithsonian Magazine.

What are your thoughts on all of this?

Tearsheet from the Smithsonian Magazine featuring the composite image, created by Irvin Serrano Photography, representing scientest studying and working with the human brain and memory loss.
Here is how it ran in the Magazine.
A black and white portrait of two scientists, Dr. Xu and Steve Ramirez, in lab coats.
Dr. Xu (right) Steve Ramirez (left)

Friday, October 24, 2014

Bowley Builders

It has been such a great Summer and Fall season for us that we have not been able to post any of our recent work here. We have also had to wait until some of our recent exciting assignments have gone to print in order to share them here with you. Keep your eyes open in the next few weeks as we begin to share some new images with you.

This year we photographed a couple great projects for one of our favorite clients Bowley Builders. We also collaborated with Graham Architects on this great project. Have a look at this coastal estate that showcases Bowley Builders great attention to detail.
Which is your favorite feature in this home?

Exterior of oceanview home lit up at dusk in coastal Maine.
Exterior of the back of an oceanview home lit up at dusk in coastal Maine.
Teal accents fill the living room at an elegant oceanview home built by Bowley Builders.

Hardwood floors and built in shelving follow the curve of a hallway in a residential oceanview home built by Bowley Builders in Maine.

The kitchen design of an oceanview home built by Bowley Builders is accented with teal tile and chairs.
Residential interior of a bedroom in the oceanview home builty by Bowley Builders.
Exterior of an elegant oceanview home lit up at dusk in coastal Maine and built by Bowley Builders.

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